Pizza Hut And iPhone Offer A Glimpse Of The Future

The folks at Pizza Hut have come up with a great new way of ordering your pizza. Simply fire up your Pizza Hut App on your iPhone and design your pizza - using your fingers can 'squeeze' to reduce the size or stretch them to increase the size. Drag the ingredients you want and drop them on to your pizza and visually see how your pizza looks. I've got say it's a fun app and it does seem to have generated a lot of buzz and some sales. It does though offer a glimpse of what we may experience when mobile apps meet ecommerce.

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