NEW CAM Diploma Qualifications Being Rolled Out

Marketing Tom Media is pleased to announce that it has been selected as one of only a handful of centres to pilot the new CAM Digital Qualifications. The new qualifications: the CAM Diploma in Mobile Marketing and the CAM Diploma in Digital Metrics and Analytics have been created in consultation with Nokia and Google. They will be rolled out over the summer and the first exam boards will be available in December, 2011. Students with the Diploma in Digital Marketing, will already have an exemption on two of the modules: Marketing & Consumer Behaviour and Digital Marketing Essentials and only need complete one of the modules to achieve the Diploma.

The original CAM Diploma in Digital Marketing is the original CAM Digital qualification and I still see it as the main digital marketing qualification for most marketers. However, these new qualifications mean that people can decide whether they want to focus on Mobile or Metrics.

If you would like to register your interest for these new qualifications, which we are sure will be popular, please get in touch.


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