Google’s Gmail in beta testing

Google's new Gmail e-mail system looks like it has started to raise a few eyebrows and speculation about what the future may hold. The new system is currently being beta tested, though this is what the service is likely to offer:

Gmail is a free, search-based webmail service that includes 1,000 megabytes (1 gigabyte) of storage. The backbone of Gmail is a powerful Google search engine that quickly recalls any message an account owner has ever sent or received. That means there's no need to file messages in order to find them again.

Pamela Parker in her article Google Gets E-Mail in Clickz believes that Microsoft could soon have something else to worry about, apart from search engine rankings. She says:

The move pits Google even more strongly against Yahoo! and Microsoft, both of which offer extremely popular free e-mail services. It also more firmly establishes Google as a portal, rather than simply a search destination.

One issue that Pamela says creates privacy problems for the new service, is the ability to generate AdWords, like the main search engine, which are relevant to each message. In short, Google's technology will be able to read the content of a message and provide an ad based on this.

For another take on Gmail, have a look at Google's big opportunity on Seth Godin's blog. It raises some interesting thoughts, too.


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