Twitter has recently launched its new Twitter profile pages (April 22nd to be exact). The layout profile pages mean that Twitter is now following the same path as Facebook, LinkedIn and others. For those of us who use Twitter from our desktop device (not often in my case) we tend to rarely check our own profiles as we are more interested in tweets from people we follow BUT we do tend to check the profile pages of others -either those we follow or are about to follow. Profiles offer us a glimpse into who the person is, what they do, believe in, look like and tweet about. If you have a business/brand profile, you allow people to view the brand and supply a link to your brand assets (website or other social media channel).
So, let's take a look at what we now have.
Twitter header - the new header allows you to upload an image of 1500 x 500 pixels. It follows a similar approach to that adopted by Facebook, LinkedIn and YouTube. This gives you a chance to display what your brand represents or to display products and services according to cale
The profile photos (see above) have been enlarged to 400 x 400 pixels, which means that you may need to revisit your pic again. You will also notice that we have location and link (as before) but we also have the date you joined Twitter. And underneath is the Tweet to button (same as before). Editing your core profile details is much simpler now and be done by clicking the 'Edit Profile' button underneath the header. Notice how you can change header and profile pics, bio information and change theme colours. Backgrounds need to be changed in settings and only apply to your viewing space (tweets, notications, ext) but not to your profile page.
Pinned tweets - Twitter now gives you the ability to pin your favourite tweets (or those that teach, inform, sell your product/company/brand/event) to the top of the page - much like Facebook.
— Twitter Support (@Support) April 8, 2014
Filtered Tweets is another new option - which allows you to select two different views - Tweets or Tweets and Replies. This is something that was available for you to view for some accounts under the old profile pages. It could come in handy for your own Twitter management or to explore tweets of other organisations (possibly competitors).
Both the "Followers" and "Following" sections have undergone a redesign, which now allows the profile pics and bios of these accounts to be more prominently displayed, which I think is a nice addition and makes it look much more attractive. The Photos/Videos section has undergone s similar makeover and makes it look much more appealing and easier to view.