Marketing Tom Media

Read up on the latest articles relating to our training courses and consultancy work.

We have now moved to Virtual Classrooms!

Our Virtual Classroom Goes Live!

Over the past 12 months we have run a few courses live online - including Social Media, Google Analytics, Twitter and WordPress. In the current climate we have decided to offer most of our courses as Virtual Classrooms. They will be offered as both open courses and private courses. Though we have delivered most of our courses face-to-face, we have experimented with virtual classrooms over the past year. Using platforms like Zoom, Skype and Google Hangouts allows us to deliver to groups of up to 4 or 5 very effectively.

So, how does it work?

It is pretty simple really. Here's what you need:

  1. a laptop, desktop or tablet device
  2. an Internet connection
  3. the Zoom application.

How much does it cost?

For the next few months we will offer an introductory price of £159* per person and this will include:

  • Course handouts (sent to you)
  • Access to a password-protected area which features videos, articles, podcasts, videocasts, PowerPoint slides, book links and more.
  • 1-hour one-to-one follow-up to see if you have any questions.

What courses are offered through the Virtual Classroom?

We will be offering the following courses to start off with:

What should I do next?

Simply choose the module you want from our training list and book the preferred date. We will send you instructions and even do a test run with you to see that everything is working.

* Please note this price applies to the courses above.


Why is it worth gaining a CIM qualification?

Whether you are looking to convince your boss, or even yourself, of the value of gaining CIM qualification, here are some facts and figures which may well help you take that decisive step. The CIM is the world’s leading professional marketing body with over 30,000 members worldwide, including more than 3,000 Chartered Marketers. It offers a professionally recognised range of Marketing and Digital Marketing qualifications, designed to develop the core skills you need to succeed as a professional marketer.

Marking Tom Media has been delivering CIM qualifications since it's inception in 2008 and in that time we have taught hundreds of students,  from public and private sector government and the third sector and our pass rate is over 95% across all courses.

CIM Fact #1

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CIM Fact #4

CIM Fact #5

So, if you'd like to know more about the CIM qualifications that we offer, please get in touch on 0292 000 5778.


Congratulations to all our CIM Students

Once again our CIM students have done us proud. For both the CIM level 3 and CIM level 4 assessments all of our students passed; the majority of them achieving A's and B's. For the past four years we have achieved an almost 100% pass rate for all modules at these levels. If you would like more information on our CIM courses, please check out our CIM page.


Find out about the Graduate Gateway Programme

If you're a recent graduate or have graduated in the last 3 years, we have a great opportunity for you to study just 1 module and gain a qualification from the world’s leading professional marketing body, the CIM (Chartered Institute of Marketing). CIM have been supporting, representing and developing marketers for over 100 years, and their mission is to create marketing advantage for the benefit of professionals, business and society.

So, if you would like to find out more, please take a look at our Graduate Gateway page and then get in touch with us.


Congratulations to our CIM and CAM students

We are pleased to announce that ALL of our students have passed the exams/assessments they sat in July. Students sat the CIM Level 3, Level 4 and CAM Diploma courses. Many of the Level 3 and 4 students have now completed all modules and have gained, respectively, the CIM Foundation Certificate in Marketing and the CIM Professional Certificate in Marketing. Quite a few of our students started their CIM Level 3/4 courses in January and February and completed all modules in 6 months - something that is possible with our teaching approach and which they should be, justly, proud.

The students who submitted their CAM Diploma in Digital Marketing assignments were the last to do so (as this was the last exam board for the course) and they all passed and achieved their Diplomas.

Well done to all you. We know you have all worked hard and deserve your qualifications!


Courses Tailored for Your Needs and Budget

Digital marketers who attend our courses tend to either opt for our accredited CIM courses or go for one of our one-day courses. The CIM route means that students do either two or three modules of the level 3, level 4 or level 6 the Qualifications; these are either assessment or exam-based. These obviously involved some time commitment and can be more expensive. Traditionally, students have wanted to do the full certificates or diploma.

However, we are increasingly seeing that students are requesting bite- sized qualifications which, in turn lead to awards. Why? It could be due to budget or time commitment or just that students want to focus on specific awards like digital marketing. The beauty of doing a bite-sized award is that you still end up with a recognised, relevant qualification - from CIM.

To this end we have come up with a set of packages focused on different people's skills sets and needs, which include a mixture of CIM qualifications and hands-on practical courses.

So, what are the options?

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Social Video Is On The Rise – Are You Ready For It?

Social Video is, without a doubt, making huge steps forward. Regardless of the platform you are using - be it Facebook, Linkedin Twitter, Instagram or Snapchat - you will have seen a big increase in the use of video by brands and organisations over the past year or so. And if you have a good look around the Internet, you are bound to come up with stats like this (from Global Web Index) which show the amazing rise of video and, going hand-in-hand with it, a rise in the viewing rates.

People are increasingly watching video and companies need to get used to it and, potentially, change the type of content they are posting to social media. We have come through text, then video and are now in the era of video.

Last week Marketing Tom, in association with Anna Brees, launched a new course aimed at Social Media users. Our Mobile Video for Social Media course is aimed at those who are using Social Media but are aware of the limitations of their video capabilities. Our new course is designed to give students the basic building blocks from which they can start to create content tailored t the needs of their audience. Our objective in creating this course was to ensure that students could start creating their own content with just a smartphone and an application. We think our first course went well and we look forward to welcoming new people in the months to come.

Mobile Video for Social Media Testimonial from Marketing Tom Media on Vimeo.

Related Courses
Mobile Video for Social Media
Social Media Course Cardiff
Social Media Course London


Gain CIM’s Certificate in Professional Marketing

For just under a year CIM have been offering the new-look CIM Level 4 Certificate in Professional Marketing and since January 2018 Marketing Tom has officered this qualification. The aim of the qualification is to provide the practising marketer with relevant, contemporary marketing content to equip them for the current global landscape. One of the main draws of CIM qualifications is the ability to bring learning to life through meaningful assessments which embrace the modern marketing industry. We have a achieved a 100% Pass Rate across all CIM/CAM courses since 2015 with 84% achieving A's and B's

Who is it for?

The CIM Level 4 Certificate in Professional Marketing is aimed at the aspiring professional marketer who wishes to gain knowledge and skills to succeed and progress with a career in marketing. Ideal for those working in marketing support roles (e.g. marketing assistants) or whose current job encompasses elements of marketing.

How it will benefit you?


– Get a unique opportunity to blend practical skills with academic understanding
– Improve your global competitive advantage, increase your confidence and employability
– Keep up with the latest trends and stay ahead in your field
– Invaluable opportunity to network with other marketers
– CIM qualifications are recognised by businesses all over the world

What should I do next?

Check out the qualification and each of the modules on the CIM Certificate in Professional Marketing page. You will find the upcoming dates (you can start with any module) and download the brochure from this page.


CIM April 2018 Results Are Out

The April 2018 Assessment Board results are now out (1 day early) and we are pleased to say that yet again our students have achieved a 100% pass rate across all CIM/CAM courses. We are really pleased for you all as we know how work and dedication you have put into these assignments and exams.