Internet World

Internet Stats From Mary Meeker At Web 2.0 Summit

Every year at the Web 2.0 Summit Mary Meeker, of Kleiner Perkins Caufield & Byers, does a lightning-fast Powerpoint presentation on the latest Internet trends. This year is no different. For those looking for some killer stats to show to their bosses or for some digital marketing assignment, this video is well worth watching.


The Wayback Machine – For Those Who Have Wondered How Websites Used To Look

Have you ever wondered what websites used to look like? How have they evolved over time? Or how long have they been about? Unless a company or organisation has kept a record of old website designs or a web developer has maintained an archive of client work it can be difficult, if not impossible to find this out.  Well, there is a resource out there called the Wayback Machine (and it has been around for many years) that allows you to type your URL into its search box and discover what the web pages from this site used to look like in the past.

I must say that I often use it to check the date of a website or to see how a website has evolved over time.

This is what Google used to look like in 1998:

In 2000 the BBC website looked like this:

The Wayback Machine also visually shows you not just how far a site goes but also how often it has been crawled by the Wayback engine:


Get LeWeb Streamed Live To Your PC, iPhone, iPad…

Today is the start of the 2-day LeWeb Conference, which is the main European Internet event in the calendar. According to their website:

LeWeb brings together the most influential audience in the Internet ecosystem. Top industry entrepreneurs, executives, investors, senior press & bloggers gather for 2 days in Paris to focus on the key issues and opportunities in the web marketplace.

In 2008 and 2009 I was able to make it but this year I am unable to attend. Still, I will have it streaming in the background and looking forward to seeing Marissa Meyer, Gary Vaynerchuk, Matt Mullenweg and the folks from MySpace, Twitter and Facebook. Some of the panels that have caught my eye are: From Analog Artists to Digital Mainstream , How Social is Changing the Gaming Industry and How to Leverage Social Networking in your Business. I have added the Ustream live feed below. If you'd like to join the conversation on Twitter, the hashtag is #leweb.


Facebook’s Mark Zuckerberg @ Web 2.0 Summit

Here's a fascinating video interview recorded 2 weeks' back at the Web 2.0 Summit in San Francisco. It's a Q&A between Mark Zuckerberg of Facebook and John Battelle and Tony O'Reilly. If you would like to get a deeper understanding of what makes Facebook tick and of how the apps work, this is a must-read article for you. A number of interesting topics are discussed like Facebook Groups, Mail, Credits, Ads, games. In addition, they touch on social commerce and explore the social graph. [Length: 56 mins]


Friday’s Thought For The Day

I just came across this video on Stanford University's Entrepreneurship Corner and thought I'd share it with you. It only lasts for around 4 minutes but is well worth watching - especially if you're a budding entrepreneur or future leader! Hopefully, it will give you something to chew over. If you'd like to listen to the entire talk, you'd better head over to here.


If Scoble Can Be Hacked, So Can You!

Last week WordPress users found out that older versions of their software had a security fault and hackers had started to take advantage of this vulnerability - by creating new admin accounts, deleting blog articles and posting spam, often in the form of porn. One of the highest profile bloggers around, Robert Scoble, discovered on Saturday (5th September) that his blog had deleted two months' worth of entries - for someone like Scoble that's a lot of articles and a lot of time. He also found that:

this time they also put some malicious code on my archive pages. Google sent me an email saying they had removed my blog from its index.

Mashable and Techcrunch broke this story on the same day and this is why it may have come to the attention of Scoble and may others so quickly. With an alarming headline: WordPress Attack Underway: WordPress Users Must Upgrade [ALERT] their opening paragraph read:

If you’re running a self-hosted WordPress blog that isn’t up-to-date (version 2.8.4), you’re advised to upgrade immediately to the latest version of the software to avoid an ongoing attack. Users of WordPress.com hosted blogs are not affected.

Matt Mullenweg, founder of WordPress, also urged users of the older versions to upgrade to the latest 2.8.4 version of WordPress before the worm started destroying their sites. He makes a very good point in an article that he wrote on Saturday:

A stitch in time saves nine. Upgrading is a known quantity of work, and one that the WordPress community has tried its darndest to make as easy as possible with one-click upgrades. Fixing a hacked blog, on the other hand, is quite hard. Upgrading is taking your vitamins; fixing a hack is open heart surgery. (This is true of cost, as well.)

I like this analogy of taking your vitamins as many of us fail to do this. How often have you said that you must back up your data? Or that you'll upgrade your latest anti-virus? Or upgrade some software? Well, as the old adage goes: "prevention is better than cure". If you're using a blogging platform or other social media site, now may be the time to create those backups and make sure that you have the latest, safest version of the software in place.


The Carsonified Way Of Selling An Online Event

Fowa-sign-up

Having written an article on the digital marketing events that I may well attend this year, I thought I would follow it up by writing about the way that some of these organisations sell the events through their websites. I must say that I was particularly taken by the crisp, easy-to-use layout of the Future Of Web Apps (FOWA) page. It quickly got across to me the prices and price bands, information about what was happening and even allowed me to share the information across various social media outlets, such as Facebook.

Events like FOWA and LeWeb, which I also mentioned in the previous article, use companies like Amiando to handle their event booking and if you look at the LeWeb booking page you can quickly see the likeness. The pricing model they both adopt means that tickets come out in batches and the earliest bookers get the best deals. It's very similar to the budget airline approach and can be seen for events like Search Engine Land or WordCamp. In the case of FOWA there's an Early Bird Conference or Conference + Workshop pass. I always find that when I see the words 'Early Bird' or only 20 remaining, it creates an urgency in me to get that 'bargain' ticket!
The venue details are simple and include a link to a Google Map and its nice that a breakdown of the event is also displayed on this page. You can also see that you can use Facebook Connect on the site, Tweet about it or share it on Facebook. One thing that is getting more popular with these events, and is in keeping with the ethos of Social Media, is the 'Who's Attending' tab. This allows event attendees to promote themselves, through Facebook and Twitter and also do some networking.
Before you actually get to this page, people like FOWA are already inviting you to place one of their event badges on your site. You do some work for them, they will enter you into a 'free seat to the show' draw.
Fowa-early-bird
What else do they do to sell this event?
You can pretty much take it as read that Ryan Carson will be heavily promoting the event on Twitter and his blog. However, if you look below they have simple, yet detailed, one-page summaries of each of the following:
Navigation-fowa Speakers - brief bios of each person.
Schedule - clear outline of day's proceedings
Workshops - smart overviews of each workshop
Sponsors - it's obvious!
Venue - What the place looks like, food and drink and maps
Blog - tips on how to get the most out of the event and special offers
Newsletter - to keep you in touch with Carsonified
I think all of this adds up to a simple formula to promote an event online.

Internet and Digital Marketing Events You Should Attend (in the UK)

As part of my own professional development(!!), I have been looking at some of the events that I should try and get to over the next 6 months or so. I have chosen them as I believe they will help give me a better undertstanding of both how web design and development is developing and as they will help me identify the tools that I should be using for the broad area of Digital Marketing and the more specialised area of Social Media Marketing.

Wordcamp

In a nutshell the WordCamp Conferences are designed to talk about 'everything WordPress'. This year's UK WordCamp comes from Cardiff and features Matt Mullunweg and Mike Little, co-founders of WordPress. It'll also give you the chance to do some serious networking with WordPress developers and users.

Cost: £35
Date: 18/19 July
Location: Cardiff

Fowa

FOWA is a must-go show.You'll be hearing from: Mozilla, Twitter, TechCrunch, Facebook, digg, jQuery, Virgin and more. In addition these guys will be in attendance: Aza Raskin, Dustin Diaz, Gary Vaynerchuk, Kevin Rose & Michael Arrington.
Cost: From £385
Date: 30 Sept- 2 Oct
Location: London




Fowd The FOWD Tour hits UK again and topics include: The Importance of Beauty in Absolutely Everything, Top 50 Rookie Mistakes and How to Avoid Them,
Bauhaus Ideology and the Future of Web Design &
The Battlefield of Design - Designers vs Clients

Cost: From £59 (some student tickets available)

Date: 2 -16 Sept
Location: Belfast, Bristol, Belfast and Leeds

Leweb Went to Le Web last year and really enjoyed it. It's basically a Social Media event and this year could be better than last. Jack Dorsey of Twitter, Marissa Meyer of Google, Tony Tsieh of Zappos & Dave Morin of Facebook plus more.
Cost: From 695 Euros
Date: 9th and 10th December
Location: Paris

Follow The Tour De France Online

It's July 3rd and tomorrow the biggest cycling (read sporting) event of the year kicks off, the Tour de France. You will be able to follow the Tour on ITV with both live cycling and highlights (mainly the latter I believe) and on digital you can catch live cycling on Eurosport.

However, in this digital world we like to be able to get our information from the Internet and to this end Wired magazine has come up with a fairly good list of where you can get your Tour de France fixes for the next few weeks. The web page is actually a Wiki so expect it to change as the days go by - hopefully getting better and better!
With regards video, here are their recommendations:

The most comprehensive lists of links can be found at the Cyclingfans and Steephill.tv websites. The folks there post many video streaming options, and the list is updated several times a day.

We'd also recommend keeping the Eurosport France video page and the France2.tv page bookmarked. The feeds are popular, so they tend to work only intermittently, but the French networks are usually more reliable than those from Italy or Germany.

They also have a few links from where you can get streaming live video of the Tour de France.
If you fancy just listening to the races, whilst you carry on with your work, try out the live audio that can be found on eurosport.yahoo.com.
Aside from the obvious websites like letour.fr or Eurosport, you can find websites like Cyclingnews.com, Pez Cycling News and Bicycle.net which have dedicated and comprehensive Tour coverage with live reports, news, videos and rider interviews.
If you want interactive maps, then head over to the Google Earth blog where you can check out the roads the riders will be travelling along. For those who are a little more keen:

MapMyRide.com also has interactive maps of the Tour de France that anyone can download and ride. MapMyRide is also running a contest that lets you measure your own performance on your local roads against the actual stages the pros are riding each day in France.

Want to know what is happening to your favourite riders and teams throughout the day, then head over to Twitter:

And finally if you fancy a flutter, why not try these out:

If you're the wagering type, you can bet on stage winners or overall winners in each category (GC, KOM, Points and young rider) on most major sports betting sites. Stick to the reputable ones like Sportbet and Pinnaclesports.com.

If I come across more I will try and update this page. I hope you enjoy Le Tour 2009!