Social Media

LeWeb Highlights

December 22, 2011

If you didn't get a chance to go to LeWeb 2011, you may be interested to check out their YouTube channel which features over 130 sessions in HD format. Highlights include Eric Schmidt talking about the new Android features (love the facial recognition unlock feature), Karl Lagerfeld and the founders of Spotify and Evernote.

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New Twitter Activity Stream Unveiled

November 11, 2011

This week has seen the launch of a new element on the Twitter dashboard - activity. Activity lets you see who your friends have started following, what they have favourited, what lists they have created or added to and what they have retweeted (if there's more please let me know). Much of the press for [...]

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SEO, PPC and Social Media and Lead Generation

November 3, 2011

A new survey of 500 online marketers by Webmarketing123 seems to indicate that of the following online marketing approaches - SEO, PPC and Social Media - SEO has the bigest impact on lead generation. However, what's really interesting is that over 50% say they will increase their Social Media spend in 2012. The stats indicate [...]

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Brand New Twitter Workshop Announced

August 17, 2011

Marketing Tom is pleased to announce that it will be running its first Twitter Workshop in the Autumn. We have been toying with the idea for quite some time and it really came about from the Twitter sessions we have been running on the Social Media courses. It seemed that people wanted a more in-depth [...]

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TweetStats – View Your Tweets In A Whole New Light

July 11, 2011

Here's a nice tool to view your Twitter profile: Tweetstats. It shows how frequently you tweet over a given period: It can show when you are most likely to tweet on any given day: By drilling into a particular month you can take a look at the total tweets, replies and retweets for your Twitter profile. [...]

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How Social Media Adds Value To News Articles

June 3, 2011

Like me, I'm sure you have seen many examples of where newspapers, news sites and news magazines have used social media to add an extra dimension to their news reporting. Quite often social media is used to offer an audio or video element that text can't; other times yo may find tweets appearing to give another viewpoint [...]

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NEW CAM Diploma Qualifications Being Rolled Out

May 24, 2011

Marketing Tom Media is pleased to announce that it has been selected as one of only a handful of centres to pilot the new CAM Digital Qualifications. The new qualifications: the CAM Diploma in Mobile Marketing and the CAM Diploma in Digital Metrics and Analytics have been created in consultation with Nokia and Google. They [...]

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CIM Lunchtime Webinar On Twitter

March 7, 2011

On Thursday, 9th March at 1pm I will be giving a webinar for the Chartered Institute of Marketing. The subject is Twitter, how can organisations use this powerful tool? . So, if you'd like to get more bit of a handle on how organisation can use Twitter, sign up now! Here is what we hope [...]

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