Email & Viral Marketing

Social Media Is Great But Have You Put The Basics In Place?

February 14, 2011

As anyone who reads this blog and follows me on Twitter and Facebook will know, I am a big advocate of Social Media . I deliver training courses and provide consultancy for clients on Social Media. I read about it every single day of the week and use its applications alll the time. I've bought [...]

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How Is Your Company Using Email?

December 10, 2010

This morning Facebook sent me an email to say that I hadn't used Facebook ads for a long time and that they thought they'd send me a £30 voucher to spend in time for the holiday season. And who said the spirit of goodwill doesn't eminate forth from companies at this time of year?. Well, [...]

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Seth Godin On Tribes, Email, Twitter, iPod and Even His Name

March 31, 2009

Here's an interesting interview by Loic Le Meur, of Seesmic fame, with Seth Godin. There are interesting little nuggets for marketers throughout this interview. Enjoy!

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One Way to Build Your Subscriber Base

March 12, 2009

I was just on the Marketing Pilgrim website when this article grabbed my attention (as it would!): Win an Amazon Kindle 2 in the Easiest Contest in the History of Contests!* Andy Beal, Internet Marketing expert, was inviting visitors to the site to sign up for an RSS feed or email update and in return [...]

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Permission Marketing and Strawberries

June 8, 2008
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October 31, 2006
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Viral Marketing At Its Best

May 12, 2006

In a small, rural village near Malaga a huge viral marketing success came about. Jesús Rodríguez is the lead singer of a "Rustic Rock Band" called El Koala and who's mainly being doing gigs in and around Malaga (much of it for the past 20 years). He tried, without success, to get one of the [...]

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Take Part In an Online Survey and $25 Will Go To Charity

March 7, 2006

Last week I wrote an article about how the Business Development Institute was conducting an online survey on behalf of the City of Amsterdam. In return for taking part in the survey, the City of Amsterdam would donate $25 to a charity called A Little Hope. Here's what the charity does: A Little HOPE is [...]

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How to Get People to Complete Online Surveys

February 23, 2006

Boy! The number of times that I get asked to fill in an online survey every week. Well, today I got an email from the Business Development Institute inviting me to take part in an online survey for the City of Amsterdam but with a difference. This time I was told that for taking part [...]

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