Blogging

How Social Media Adds Value To News Articles

June 3, 2011

Like me, I'm sure you have seen many examples of where newspapers, news sites and news magazines have used social media to add an extra dimension to their news reporting. Quite often social media is used to offer an audio or video element that text can't; other times yo may find tweets appearing to give another viewpoint [...]

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Some Thoughts On Blogging

February 2, 2011

If you have a blog, you know that you need to update it. You need to feed it every so often. It can be laborious and there are days when you sit in front of the screen and nothing comes into your mind to write. If you look back over my blog articles you will [...]

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Gary Vaynerchuk On Blogs

November 14, 2010

Here's some great advice by Social Media/Wine Blogger, Gary Vaynerchuk on blogs. Even if you already have an ecommerce website or your focus is B2B, you need to start a blog (though once you see how simple it is to do, you may ditch your website altogether). Think of it this way: your website is [...]

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Marketing Tom’s New Website

November 9, 2010

If you're a regular user of this site, you will by now have probably noticed that the site has been updated. Marketing Tom has been sitting on the TypePad blogging platform for around 6 years and, just before summer, we took the decision to move my site over to a new platform, WordPress. The reasons [...]

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Dealing With Blog Spam

April 14, 2010

Quite often the people who attend my digital marketing and social media marketing workshops believe that blogging and much of social media is that you cannot control spam and unwanted (unneeded) attacks against you or your company or college or council or charity. Whilst it's true that you cannot stop...

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Watch The BBC’s Excellent Virtual Revolution Series

March 5, 2010

The BBC has recently aired a superb series called the Virtual Revolution. The series, in the words of the BBC, charts two decades of profound change since the invention of the World Wide Web, weighing up the huge benefits and the unforeseen downsides It looks at all aspects of the...

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Matt Cutts On WordPress and SEO

September 25, 2009

If you're interested in SEO, or are seriously looking into the WordPress blogging platform, this video should be of interest to you. It features Google's Search Guru, Matt Cutts, at this summer;s WordCamp in San Francisco. Just for starters here is a quote that he came out with: WordPress takes...

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Hugh Macleod on Why Corporate Blogging Works

July 13, 2009

Yesterday, I did a little spring cleaning of this site - basically reducing the number of categories that I have on the site - and came across a number of early blogging articles that I had written. One that caught my eye was a very quick post that I did in May 2005, entitled Why [...]

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To Be Digitally Active Or Digitally Passive?

June 19, 2009
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