October 2009

Are Companies Missing A Trick With The Share This Facility?

October 31, 2009

I was just checking to see whether there were any films worth watching on Film4 tonight when my eyes were drawn to the advertisement of the new George Clooney film, The Men Who Stare At Goats. You know the sort of ad - the one where the trailer plays but...

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Where Online And Offline Worlds Collide

October 30, 2009

I have spent the past 5 days in London with my family for the half term break. Whilst there we visited the Science Museum, the National Gallery (briefly!) and the National History Museum. It was at the latter that I saw some of the new touchscreen technology that museums are...

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Digital Natives And The Rest Of Us

October 19, 2009

Travelling in the car today, I picked up the last part of BBC Radio 4's Click On programme which interviewed Professor Michale Hulme of Lancaster University.The interview revolved around the way that young people used the Internet and he threw up some fascinating points, such as in terms of the...

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Digital Marketing Essentials Course

October 17, 2009

Just a quick reminder that we will be running the Digital Marketing Essentials course on the 12th and 13th November. This is one of the 3 elements that make up the CAM Diploma in Digital Marketing, those with the eMarketing Award get an exemption on one of the modules. If...

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The Best Digital Marketing Tool

October 9, 2009

I was just considering what is the most effective and powerful Digital Marketing tool that I use. Was it Facebook? Nope How about Blogging? Nope Or plain, old-fashioned SEO? Nope Well, what about Google AdWords? Nope Online PR? Not quite. Then it must be Twitter? Nope I thought about it...

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A Taste of Google Wave

October 3, 2009

There has been quite a lot of talk about Google Wave over the past couple of months and over the past few days Google has been sending out invites to selected members of its community. Google Wave is a social networking and communications tool that lets users collaborate on projects....

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