July 2009

Do You Have A Community Manager?

July 27, 2009

I have had a number of conversations over the past month with people at conferences, workshops, clients, future clients and colleagues and quite a few times the following questions have arisen: Who is going to manage all of this? Who is going to do the blogging (possibly regularly)? Who will add content to Facebook? Who [...]

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Kevin Spacey Talking About Twitter On David Letterman

July 22, 2009

This is a fun interview on the David Letterman show with Kevin Spacey where he talks about Twitter. [Hat tip/Chapeau to Petezin]

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Dell and the Art of Banner Advertisements!

July 17, 2009
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New CAM Diploma In Digital Marketing

July 15, 2009

Marketing Tom Media is pleased to announce that it has been chosen as one of only six pilot centres to deliver the new CAM Diploma in Digital Marketing. The CAM Foundation is a registered charity (est. 1970) which, in 2000, formed an alliance with The Chartered Institute of Marketing (CIM) and since then CAM qualifications [...]

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Hugh Macleod on Why Corporate Blogging Works

July 13, 2009

Yesterday, I did a little spring cleaning of this site - basically reducing the number of categories that I have on the site - and came across a number of early blogging articles that I had written. One that caught my eye was a very quick post that I did in May 2005, entitled Why [...]

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Social Media Champions – Gabriella Opaz

July 10, 2009

Catavino is a website that I have come to admire a lot over the past year or so. It is the brainchild of Ryan and Gabriella Opaz, two Americans living in Barcelona. The name Catavino is derived from the Spanish verb Catar, to taste (especially flavours like wine) and Vino: wine and their business combines [...]

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The Carsonified Way Of Selling An Online Event

July 9, 2009

Having written an article on the digital marketing events that I may well attend this year, I thought I would follow it up by writing about the way that some of these organisations sell the events through their websites. I must say that I was particularly taken by the crisp, easy-to-use layout of the Future [...]

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Internet and Digital Marketing Events You Should Attend (in the UK)

July 8, 2009

As part of my own professional development(!!), I have been looking at some of the events that I should try and get to over the next 6 months or so. I have chosen them as I believe they will help give me a better undertstanding of both how web design and development is developing and [...]

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Lessons in Marketing From Sky

July 5, 2009

Today, I received a letter from Sky TV asking me whether I would be interested in upgrading to Sky HD. They also kindly informed me that though I may have a HD-ready TV, that didn't mean that I would get high definition channels. The cost for this enhancement of my TV viewing - a  one-off [...]

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